on Google. Along with other useful features (performance report, index coverage, sitemaps, preview of improvements), it's a great tool to quickly find out what keywords your site is ranking for. A good bonus is a monthly email report on your top performing content and keywords. Further reading Google Search Console: A Simple Guide for SEO BeginnersRank tracking A rank tracking tool like SERPWatcher is a must. The idea is quite simple: you enter your most important keywords and the tool tracks your ranking in Google daily. This way, you can track your overall progress and be alerted to any sudden changes. serp watcher interface If you want to learn more about website analysis and SEO metrics, I can recommend the last chapter of our SEO guide. Step 7: Update and/or
Republish Content The life of a content item does not end when you hit the publish button and send outreach emails. You should take care of it over time, see what works and what could be improved. The truth is that even the best content will most employee email list likely face so-called content degradation over time. content degradation stages In order to avoid this, you should regularly refresh your most successful posts. You can: Update content - make it better, more up-to-date,
more comprehensive, or to improve visuals, structure, or UXRepost content - completely redo content or merge smaller posts into one larger piecePro Tip : Use a free tool called Revive by Animalz that will connect to your Google Analytics and analyze content to refresh based on traffic trends. Rinse and repeat... The beauty of this to find new topics for your content. It's a good idea to go through your plan regularly (once a month, for example) and look for:new content topics new linking opportunities ways to improve your existing content If you manage to produce unique and valuable content long enough, you will see results. Just be persistent, always look for quality over quantity, and remember that SEO is a marathon, not a sprint.